Instagram users statistics:
500 daily active users.
49% of female users in Lebanon.
51% of male users in Lebanon.
10% Users 13-17 years.
33% Users 18-24 years.
30% Users 25-34 years.
14% Users 33-44 years.
8% Users 45-54 years.
5% Users 55+ years.
1.3 million users in Lebanon.
38% Users who make less than 30,000$ per year use Instagram.
32% of those who bring in 30,000$ to 49,999$.
32% of those who earn between 50,000$ and 74,999$.
31% of those who make over 75,000$ per year.
Users under 25 years 32 minutes a day.
Users over 25 years 24 minutes a day.
Selena Gomez, Beyonce, and National Geographic are the most popular Instagram accounts.
50% of businesses published an Instagram story.
80% increase in the amount of time users watch video year over year.
An Estimated 51% of Lebanon Businesses Use Instagram.
8 million business profiles.
2.2% interaction rate per follower.
1 million people check out at least one business profile a day.
80% of users follow a business on Instagram.
4.9 times per week is the number of times top brands post on IG.
60% of top brands use the same filter.
60% of users locate new products on IG.
75% of users take action (visit a website, purchase).
70% of users are more likely to make mobile purchases.
12.6% more engagement is recorded when using at least one hashtag.